WEB-студия РАдуга RAduga WEB Studio
07.09.08
Mekhanik Company website launched


25.06.08
Puyang-Keramet website development completed


10.05.08
CHAT for ArtLife website launched


Yakov Tomara
Russian Translations
Website Localization
International Sales
  WHAT WE DO  
Raduga Web Studio offers:
Website marketing positioning.
At this stage we study the distinctive features of the market segment, in which our customer operates. Which trends are available, what the primary interests of end users are, what major differences exist between the competing offers.
We identify the customer's main strong selling points, choose the style of presenting the information, prioritize the information sources.
The results of the above work will lay the basis for the following stage of our work and namely making recommendations as to the structure of the information to be published on the website.
Development of original web design in accordance with the customer
If the customer disagrees with the initial website design offered, we are ready to propose two other design versions substantially different from the first one at no extra cost for the customer
Recommendations as to the structure of the information to be published on the site.
Hypertext enables readers to define the document reading mode at their own choice.
So, much depends on the logic and user-friendliness of your resource's hypertext structure. It determines:
first, how fast and intelligible your website communicates your selling points to your customers, and,
second, how easy it is for them to find the necessary details.
Hence, the hypertext structure determines the advertising performance of your entire web resource.
Being well aware of the above, we offer:
preparation of the materials to be published as hypertext on the site,
development of an user-friendly menu structure,
writing of concise and information-rich texts of slogans and ads and creation of respective special-purpose text blocks,
creation of icons.
Uploading of initial content
Installation of a comprehensive content management system
Installation of a feedback system including:
multi-topic, moderated and protected forum,
order placing system,
(new feature) interactive price list enabling visitors to choose product items, indicate quantities, calculate the order amount and send the order to the website owner.
Website promotion to attract visitors:
Registration with major search engines and subject catalogs of Russia and Ukraine.
Participation in rating systems.
Banner advertising including banner development and display.
Ad placement on various BBS.
Buying targeted ads on search engines.
Participation in link exchange programs.
Providing post-sale support of the site:
Maintaining constant website operability.
Solving routine organizational and technical problems arising from the site's web presence.
E-mail account support.
Comprehensive forum moderation.
On-the-fly design changes.
Consultant support.
© RAduga 2006 (e)